Stop settling for the middle ground. With Springer® Mask 101, you don’t have to compromise between taste and health. Springer® Mask 101 is a natural solution, vegan suitable, and produced by fermentation, that neutralizes the off-notes.
Food manufacturers need to answer consumers evolving expectations: develop healthy and indulgent products. But solutions to avoid unwanted taste are not perfect and oftentimes, their compositions are not sufficiently transparent
+15%
of reduced sugar and sugar-free new products launched between 2020 and 2022
+66%
of new products launched with plant-based claims between 2020 and 2022
The food industry is very active in new product launches in plant-based and reduced sugar segments for food and beverages. Their main challenge remain to provide flavorful products and reduce unwanted tastes : metallic off-notes and bitter taste brought by sweeteners (ice-tea with stevia for instance) and beany/earthy notes and bitter taste for plant-proteins (vegan meat for example).
5 tastes, 5 different mechanisms
The numbers of receptors makes it difficult to neutralize bitterness.
Other basic tastes -salty, sour, sweet and umami – are only linked to one receptor while 25 sensory receptors (TAS2R bitter taste receptors) are responsible for reading bitterness.
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47%
OF CONSUMERS CONSIDER “FLAVOR” AS THE TOP FACTOR OF IMPORTANCE WHEN BUYING MEAT SUBSTITUTES PRODUCTS
source : Innova Market Insight – 2023
26%
OF CONSUMERS SAY THAT LOW/NO/REDUCED SUGAR IS THE TOP FACTOR OF INFLUENCE WHEN THEY BUY CARBONATES DRINKS
source : Innova Market Insight – 2023
34%
OF CONSUMERS SAY THEY INCREASED THEIR CONSUMPTION OF MEAT SUBSTITUTES OVER THE PAST YEAR
source : Innova Market Insight – 2023
In 2022, Biospringer’s R&D department conducted a scientific study with the Center for Taste and Feeding Behavior (INRAe – CSGA, France) using a unique methodology and advanced technology: it evaluated the interaction of TAS2R bitter taste receptor ans Springer Mask 101.
Study proved that Springer® Mask 101 is a powerful and large bitter masker.
Supports the development of reduced and no-sugar foods
Enables the development of flavorful plant-based foods
Strongly driven by health and environmental concerns, consumers crave for plant-based alternatives, such as dairy, meat and fish analogues. Inspired by this demand, food manufacturers search for solutions allowing them to create great-tasting alternatives with plant proteins such as soy and pea proteins.
Consumers are looking for reduced or sugar-free beverages: the beverage industry is challenged to offer delicious drinks while using sweeteners to reduce the sugar content.
Soy milk
Masks the soymilk off-notes such as astringency,
beany and also bitterness
Iced tea with stevia
Masks the sweeteners off-notes such as astringency,
beany and also bitterness.
Customers can benefit from our global network of five Culinary Center labs, where our food technologists provide them with tailored advice and support on how to use our yeast products to improve the taste of food & beverage formulations. They help customers locally to foster innovation in creating savoring applications with natural yeast ingredients.
Discover the video that introduces our new fermentation-based ingredient Springer® Mask 101