21 Jun Webinar: Health and Wellness in Asia Pacific
They discussed the trends driving Health & Wellness, namely Reductionism and Naturalism. While Naturalism focuses on the demand for clean labels and natural ingredients, Reductionism refers to consumers’ efforts to avoid or reduce the consumption of unhealthy ingredients such as sugar, fat, and salt. This presentation focused on Reductionism.
Asia Pacific consumers are looking for healthier alternatives
During the webinar, our experts highlighted the importance of healthier formulations and reducing the consumption of detrimental ingredients. According to the Innova Database, in 2022, 22% of consumers in the Asia Pacific region aimed to limit or reduce the intake of products/ingredients that are harmful to their health, such as sugar, salt, and fat.
To provide an overview of the Health and Wellness trend in Asia Pacific, our Biospringer Asia Pacific team conducted research and compiled the data in a regional report. If you missed this report and wish to learn more about local food trends, you can download the 2023 Health and Wellness Food Trends Report by clicking here.
WATCH THE REPLAY
Summary of our webinar on Health and Wellness
During this webinar, our experts focused on two key aspects: salt reduction and sugar reduction. Here is a summary of the webinar:
Introduction: Health and Wellness Market Overview.
Our experts provided a brief overview of the current market situation.
Part 1: Salt reduction
a. Reductionism: Salt consumption levels in Asia Pacific
The webinar highlighted the excessive salt consumption levels prevalent in the Asia Pacific region.
b. Salt reduction strategies in the region
The experts discussed various strategies employed to reduce salt intake in the region.
c. Yeast extract as a potential solution for salt reduction
They explored the potential of yeast extract as an effective ingredient for reducing salt content in food products.
d. Clean label solutions for salt reduction without compromising taste
Our experts presented clean label solutions that enable salt reduction in food products while maintaining their delicious taste.
Part 2: Sugar reduction
a. Reductionism: Sugar reduction in Asia Pacific
The webinar shed light on the need to reduce sugar consumption in the Asia Pacific region.
b. Sugar reduction strategies in the region
Various strategies and approaches to reducing sugar intake were discussed, considering the local context.
c. Yeast extract as a potential solution for sugar reduction
They explored the potential benefits of yeast extract in achieving sugar reduction without compromising taste.
d. Clean label solutions for sugar reduction without compromising on taste
Our experts presented clean label solutions that facilitate sugar reduction in food products while ensuring an enjoyable flavor experience.
Watch the webinar replay and access two technical leaflets!
At the end of the webinar, our experts offered access to two technical leaflets. The first leaflet focuses on salt reduction, providing three recipes that utilize yeast extract to achieve reduced salt content. The second leaflet centers around sugar reduction, offering two recipes that incorporate our solutions for reduced sugar content.