WEBINAR | The Protein Shift Goes Mainstream

Protein has moved far beyond sports nutrition — from beverages and snacks to dairy and convenience foods. As protein positioning shapes mainstream product development, brands face real formulation trade-offs: taste, texture, mouthfeel, digestibility and clean‑label demands.

Join us in partnership with Protein Production Technology International for a free webinar that explores how the active‑lifestyle nutrition market is evolving and how fermentation-based solutions can help shape the next generation of food & beverage innovation.

WEBINAR | The Protein Shift Goes Mainstream

What you’ll take away:

  • Why protein has expanded beyond traditional sports nutrition into mainstream food and beverage categories
  • How consumer expectations around protein are shifting toward broader health, wellness, and lifestyle benefits
  • The biggest formulation and sensory challenges associated with high-protein product development
  • Why taste, texture, and indulgence remain critical drivers of repeat purchase
  • How fermentation and yeast-derived ingredients can support next-generation protein innovation
  • The nutritional, functional, and sustainability characteristics of yeast protein compared with whey, soy, and pea proteins
  • What may define successful active lifestyle nutrition products over the next five years

 

The session will conclude with a live Q&A where attendees can put their questions to the speakers.

Make sure to secure your seat here.



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the status of each product supplied should be checked on the technical documentation.