{"id":53879,"date":"2026-05-28T12:02:12","date_gmt":"2026-05-28T16:02:12","guid":{"rendered":"https:\/\/biospringer.com\/?p=53879"},"modified":"2026-05-28T12:02:12","modified_gmt":"2026-05-28T16:02:12","slug":"webinar-the-protein-shift-goes-mainstream","status":"publish","type":"post","link":"https:\/\/biospringer.com\/en\/webinar-the-protein-shift-goes-mainstream\/","title":{"rendered":"WEBINAR | The Protein Shift Goes Mainstream"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1779975320541{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">Protein has moved far beyond sports nutrition \u2014 from beverages and snacks to dairy and convenience foods. As protein positioning shapes mainstream product development, brands face real formulation trade-offs: taste, texture, mouthfeel, digestibility and clean\u2011label demands.<\/p>\n<p style=\"text-align: center;\">Join us in partnership with <a class=\"irGkpmEvulvkYMJDebmYICdMAxGiQRquFRs \" tabindex=\"0\" href=\"https:\/\/www.proteinproductiontechnology.com\/\" target=\"_blank\" rel=\"noopener\" data-test-app-aware-link=\"\">Protein Production Technology International<\/a> for a free webinar that explores <strong>how the active\u2011lifestyle nutrition market is evolving<\/strong> and <strong>how fermentation-based solutions can help shape the next generation of food &amp; beverage innovation.<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1779975201694{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;][vc_column][vc_single_image image=&#8221;53887&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1779975209581{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1779974855255{padding-bottom: 20px !important;}&#8221;]<\/p>\n<h2>What you&#8217;ll take away:<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<ul>\n<li>Why protein has expanded beyond traditional sports nutrition into mainstream food and beverage categories<\/li>\n<li>How consumer expectations around protein are shifting toward broader health, wellness, and lifestyle benefits<\/li>\n<li>The biggest formulation and sensory challenges associated with high-protein product development<\/li>\n<li>Why taste, texture, and indulgence remain critical drivers of repeat purchase<\/li>\n<li>How fermentation and yeast-derived ingredients can support next-generation protein innovation<\/li>\n<li>The nutritional, functional, and sustainability characteristics of yeast protein compared with whey, soy, and pea proteins<\/li>\n<li>What may define successful active lifestyle nutrition products over the next five years<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>The session will conclude with a live Q&amp;A where attendees can put their questions to the speakers.<\/p>\n<p><strong>Make sure to secure your seat <a href=\"https:\/\/app.livestorm.co\/the-future-of-protein-production\/ppti-webinar-june-i?utm_source=Livestorm+company+page\">here.<\/a><\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column]<a  itemprop=\"url\" href=\"https:\/\/app.livestorm.co\/the-future-of-protein-production\/ppti-webinar-june-i\" target=\"_blank\" data-hover-background-color=#720000 data-hover-border-color=#720000 data-hover-color=#FFFFFF class=\"qbutton  center default\" style=\"color: #FFFFFF; border-color: #FDAE00; font-size: 18px; border-radius: 16px;-moz-border-radius: 16px;-webkit-border-radius: 16px; background-color: #FDAE00;\">Register for our webinar<\/a>[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>How Innovation &#038; Formulation can boost the Active Lifestyle Nutrition market.<\/p>\n","protected":false},"author":28,"featured_media":53909,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","inline_featured_image":false,"footnotes":""},"categories":[7338],"tags":[],"class_list":["post-53879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WEBINAR | The Protein Shift Goes Mainstream<\/title>\n<meta name=\"description\" content=\"The Protein Shift Goes Mainstream: Innovation &amp; Formulation Strategies for Active 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